Founded in September 2011, Salesloft has expanded the platform to offer functionality for the entire sales organization. It has since been acquired by Vista Equity Partners in December of 2021.
Acquired by Vista Equity Partners in December 2021
Earlier this year, the Atlanta-based sales engagement platform Salesloft raised funds from private equity firm Vista Equity Partners. The funds will help the company expand its business beyond North America. The company will also boost product innovation.
Salesloft platform is a virtual sales engagement solution that helps sales reps implement the best selling process. It includes features that allow sales teams to analyze and forecast sales, track and respond to email, and make phone calls. It is also designed to make it easier for sales teams to convert target accounts into customer accounts.
Founded in 2011, Salesloft has a team of 500 employees and offices across the United States and Europe. Its customers include Google, LinkedIn, and IBM. The company recently opened a data center in Frankfurt, Germany, to accommodate growth in Europe. It plans to expand its business into new geographical markets, including the Middle East and Asia Pacific.
Salesloft has grown more than 50% over the past year. In the summer, the company reached annual recurring revenue of $100 million. Its customer base has grown to more than 4,000. It supports IBM, Google, and Microsoft.
Salesloft has offices in New York, San Francisco, and London. It has a valuation of more than $2.3 billion. The company recently rebranded around the “Modern Revenue Workspace.” This platform connects the actions of sellers and buyer intent. It also leverages existing products to make digital selling more effective.
The company has been recognized by Deloitte as one of its Technology Fast 500. It has also been named one of Battery Venture’s 25 Highest Rated Cloud Computing Companies to Work For. In September, Salesloft also launched a new data center in Germany. This new data center will help the company comply with the GDPR regulations in Europe.
Designed for account-based prospecting
Designed for account-based prospecting and selling, SalesLoft has more than a dozen features that keep your team agile and focused on high-quality leads. Plus, the software integrates with popular sales tools like Salesforce, Gmail, and Outlook. Whether you’re an account executive, sales manager, or marketing leader, you’ll find that SalesLoft is an easy way to build targeted prospects and win more business.
SalesLoft’s conversation intelligence tool uses AI to analyze recorded sales calls. It provides insight into how prospects engage with your brand and can be used to build playlists of exemplary calls and conversations.
SalesLoft’s Qualified Signals feature supercharges your sales reps with buyer intent data. It analyzes hundreds of thousands of website data points to identify the accounts in your market that are ready to buy. The tool is especially useful when your sales reps are making high-volume calls. It also allows you to build targeted email Cadences.
Aside from the conversation intelligence, SalesLoft’s deals product provides sales and leadership teams with a comprehensive view of deal flows, sales opportunity management tools, and sales forecasting. It also allows you to automate reminders for sales reps, so they never miss an opportunity again. It also offers a variety of custom fields to help you track accounts and activities according to your sales process.
The tool also has advanced reporting capabilities, which is handy for prospecting teams. You can analyze your email performance in detail, and it can even help you identify which contacts are ready to buy. The Active and Non-Active Records panels provide sales operations with a complete picture of your accounts’ activity and which reps are most engaged.
It’s not uncommon for sales reps to find it difficult to follow up with leads. SalesLoft’s Yesware add-on for Gmail lets you schedule meetings and send follow up emails.
Syncs with Salesforce
Syncing Salesloft to Salesforce helps you to get the most out of your crm monday. It automates time-consuming tasks and enables you to build multiple actions on a single set of criteria. The result is a powerful analytics package that allows you to understand your sales force and its impact on your business.
Syncing Salesforce to Salesloft allows you to automatically log sales activities, engagement data, and notes to Salesforce. This helps you to make informed business decisions and stay on top of your daily tasks.
Salesloft syncs with Salesforce in near real-time. This means you can view a real-time log of sync activities and outcomes. This makes it easy to identify a sync failure, which you can then correct.
The CRM Sync Settings page is a great place to check your sync logs. You can access the Sync Management tab by clicking the View Logs button. This will bring up a modal window, which you can use to review your sync logs. You can also change the frequency of your syncs.
The Sync Management tab includes the Sync Frequency and Sync Historical Opportunity Data sections. You can set a Sync frequency by selecting a date range from the Sync Historical Opportunity Data drop-down.
The CRM Sync page also includes an option to change the Sync Alert Contact. This contact will receive email notifications every 48 hours. The default is the email address of the Main CRM Connector. However, you can change this during the initial configuration.
When the CRM Sync page opens, you can choose which fields you want to sync from Salesloft to Salesforce. You can also check whether CRM Sync is enabled. This will allow you to sync Salesforce fields such as Company and People.
Integrations with Outlook, Gmail, LinkedIn, etc.
Having a Microsoft Outlook with LinkedIn account allows you to manage your business tasks and contacts in one account. It also allows you to see and share calendar items with LinkedIn users. It’s a time saver and an efficiency booster. It helps you save time by reducing the amount of time you spend searching for and locating contacts.
It also improves your communication skills. One way you can find out more about a contact is to check out their LinkedIn profile. Another cool thing you can do with your LinkedIn account is message your contacts outside of the network.
The Google mail system has a nice little sidebar that integrates the calendar into your email. Gmail also has an impressive library of add-ons and extensions. This makes it easier to integrate other apps into your inbox. The sidebar also makes a nice transition between items in your inbox.
The new Simplified Ribbon in Outlook is also impressive. This new feature allows you to view your inbox more efficiently. You can also set up labels, rules, and folders to make organizing your emails a breeze.
You’ll also be pleased to know that Outlook supports video conferencing. This is a great way to make a good impression on your prospects. It also helps you better manage your time and attention span.
The Microsoft Office suite is a favorite amongst many businesses. It’s easy to see why. Outlook’s storage options allow you to organize and archive your files. Besides, Microsoft patches bugs in a timely fashion.
The Microsoft Outlook with LinkedIn is a great way to increase your productivity, improve your communication skills, and manage your business activities. It also frees you up from having to have separate accounts for LinkedIn and Microsoft Office.
Doesn’t require much support from administrators
Designed to help sales teams increase productivity, Salesloft is an enterprise-level sales engagement solution. It helps streamline workflows, organize to-dos, and track data. It also provides analytics features to analyze key metrics and measure ongoing strategies.
Salesloft can be used by account executives, BDRs, sales leaders, and sales ops. It integrates with Salesforce and other touchpoints. It has multiple integrated capabilities, including call recording, analytics, and follow-up. Its dashboard gives sales representatives an up-to-date view of their accounts and allows them to check in. It also provides an in-app dialer that allows users to make calls from any location.
To begin using Salesloft, you’ll need to sign up for a plan. There are plans starting at $75 for a single user and $125 per user per month. The cost depends on how many users are using the platform and how many sales reps you have. It also requires a year-long contract, so it’s not a good option for small businesses. You can sign up for a demo with the Salesloft team. You can also access Salesloft University, where you can find videos and tutorials.
Salesloft integrates with Salesforce, which allows users to create cadences. They can import Salesforce records from campaigns, lists, and individual records. They can also create automation rules that update custom fields. These rules can be used to move from cadence to cadence, or to create new cadences.
Salesloft has a caller ID feature that allows you to change the default caller ID from your assigned phone number to your personal cell phone number. You can also use the LocalDial feature, which allows you to drop in voicemail recordings.
Salesloft also has an in-app dialer, which allows users to make calls from anywhere they work. You can also use the click-to-call function. If you’re using a cell phone, make sure you test the dialer settings before your first call.